Purple Coneflower, perhaps the single most recognizable native plant, is quite attractive to butterflies--the sight of a large black or yellow swallowtail or monarch perched on the orange and purple flower is arresting! Later in the season, small birds like to peck out the seeds from the spiny flowerhead. Blooms July-August. Full to part sun; medium-dry to medium-wet conditions. 3-5'.

Echinacea purpurea (Purple Coneflower)